Skip to content

Cart

Your cart is empty

Rugberry Rug Guide

Choose a rug by its fibre first, then its construction, then its texture, and only then its colour. Fibre decides how a rug feels, wears and ages, so it is the one choice you cannot change later.

For most Indian living rooms that means a Terra grade wool rug, handloom or hand tufted, in a texture that hides daily marks. For bedrooms, choose a Fina fibre such as merino, or a soft deep pile. For rooms that rest more than they work, a wool and Botanical Silk blend adds a low sheen. Rugberry, a weaving family since 1947, names every rug by fibre, grade and construction, so you can compare rugs the way you would compare cloth. This guide gathers every Rugberry guide in one place. Words you meet along the way are defined in the rug glossary.

Which fibre should you choose?

Nine natural fibres sit in three grades. The table compares them on the four things that matter most in a home.

Fibre Grade Softness Durability Sheen Where to use
New Zealand wool I, Terra Soft, springy High Low, natural Living rooms, dining rooms, family spaces
Lincoln wool I, Terra Firm, smooth High Natural lustre Living rooms, hallways
Jute I, Terra Firm, textured Good when kept dry Soft golden Living rooms, dining areas, dry rooms
Merino II, Fina Very soft Good Low Bedrooms, quiet sitting rooms
Silk II, Fina Cool, smooth Moderate High Bedrooms, formal rooms
Botanical Silk Plant-based, named on its own Smooth Moderate, best away from spills High Rooms that rest, blended with wool for sheen
Mohair, alpaca, cashmere, llama III, Rara Soft to very soft Good, llama the hardiest Low to high Rugberry Reserve, made to measure

Which construction should you choose?

Construction How it is made At Rugberry
Handloom Woven row by row on a hand and foot loom, no glued backing Most of the Studio Collection: Plush, Grain, Meraki, Insignia, Luma, Cashmere Blend, Cabra
Hand knotted Each knot tied by hand around the warp Savannah, in jute
Hand tufted Yarn punched through cloth with a hand-held tufting gun, then sheared Many designs and made to measure orders
Hand woven Warp and weft interlaced by hand, flat or textured Flat and reversible pieces, made to measure orders

Choosing a modern rug

Start here if you know the room but not the rug.

Interior styles and colour

One room, one style: the rug that holds it together.

Rugberry collections

Head to head comparisons and the stories behind individual pieces.

Collections up close

One collection or design family at a time: fibre, colours, sizes and the rooms each suits.

Choosing a colour

Colour against floor, wall, wood and light, one shade at a time.

Fibres and grades

Nine fibres in three grades: Terra for daily life, Fina for softness, Rara for the rarest pieces.

See every Terra rug, New Zealand wool and jute, in Terra grade rugs. Fina and Rara pieces are made to measure, Rara only in Rugberry Reserve.

Constructions

Every Rugberry rug is made by hand in one of four constructions.

Sizes, shapes and made to measure

When a stock rectangle does not fit the room.

Projects, gifts and occasions

Rugs for villas, hotels and restaurants, and for the moments a home changes.

Textures

Ten surface textures, five in cut pile and five in loop pile, give a plain colour its character.

Rooms and cities

The right rug depends on the room it serves and the climate it lives in.

Home types and old floors

Courtyards, pillared halls, havelis, bungalows, brick and the floors beneath them: how the house shapes the rug.

Rooms around the home

Beyond the living room: the smaller spaces, and how to give each its own rug.

Living with a rug

Pets, dust, sun, damp, robots and spills: how a rug copes with real Indian homes.

Budgets

Prices are set by fibre, construction and size, in that order.

Working with Rugberry

Take a rug from stock, make one to measure, or design your own.

Recolour a rug or upload your own design in the Design Lab, see the trade programme, or read the answers to common questions.

Quick answers

Short, direct answers to the questions people ask most before buying a rug.

Buying with confidence

How to check what a rug is made of, what to ask before you pay, and what happens after you order.

Awkward spaces

Narrow halls, mezzanines, nooks, pianos, low and storage beds, glass tables and walls.

Pairing a rug with the room

Sofa colours, wall colours and art: the rug that answers each one.

Rooms with a purpose

Sunken rooms, busy junctions, nooks, gyms, bars, libraries, studios, TV lounges, games rooms and bathrooms: where a rug belongs, and where it does not.

Three more interior styles

Maximalist, boho and Parisian rooms, each with a calm rug at its centre.

When things go wrong

Leaks, renovation dust, colour that runs, burns and worn patches: calm first steps.

Free delivery across India. Questions about a room or a fibre: contact the studio.